2025 Website Performance Review
An analytical and inspiring look back at the year: key statistics, W+M readership growth, and best practices for celebrating and sharing digital performance before stepping into 2026.
This editorial is part of the December 2025 edition of The Monthly Ticket.
Website Performance Review
Just like the return of holiday songs on the radio, the organic visibility of our websites remains the heartbeat of digital marketing.
What should you review?
December is the perfect time to analyze your keywords, organic traffic, and search trends before entering the new year. Take a true “check-up” of your digital presence:
Review your SEO statistics using your site’s built-in analytics tools and Google Analytics reports.
Update your privacy policies and metadata settings, then reindex new content in Google Search Console.
Evaluate your publications based on actual performance and engagement.
W+M Publications in 2025
The year 2025 marked strong growth in W+M readership. In just the first ten months, the website recorded nearly 22,000 page views and over 600 active visitors, representing a growth of more than 270 % compared with the entire year of 2024.
Average reading time has also more than doubled, reaching 14 minutes per user; a sign of deeper engagement with long-form content.
The most-read articles of the year included:
– Check-up 2026: Updating Privacy and Cookie Policies
– White Paper: Business Websites in Québec
– Advanced SEO 2025: Key Trends and Techniques
These results confirm a growing trend: readers are now seeking bilingual, practical, and insightful analyses to improve their own digital projects.
Celebrate and Share Your Performance
Statistics aren’t just numbers — they tell the story of our collective growth.
Every click, every read, and every share is proof that our content resonates and that our efforts are paying off.
So why not share these results proudly? Here are a few simple ways to bring that recognition into your communications:
In your email signature, add a short highlight of your annual progress: “2025: +270 % web growth — thank you for your trust!”, or “Over 20,000 page views this year — your engagement makes the difference!”
In your holiday cards or client messages. Turn your stats into a warm and collective message: “This year, our digital presence tripled! Thank you to our clients and partners for being part of this success.”.
On your socials or in your presentations by creating a small visual block “Year in Review” with your key numbers and a thank-you note alongside a photo of your team.
Highlighting your achievements is also a way to acknowledge the value of connection with your readers, your clients, and your partners. Celebrating performance fuels motivation, trust, and credibility for the year ahead.
In conclusion, take this December to reflect on your results, celebrate your progress, and prepare for what’s next. 2026 already promises to be a year of evolution, and recognition, driven by a loyal audience and a community that believes in well-crafted content.
Wishing you a productive month ahead.
Jeff Maheux
This editorial is part of the December 2025 edition of The Monthly Ticket.
Read the full magazine: https://www.web-plus-marketing.com/monthly-ticket-december-2025.
