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The Blog News and Web + Marketing Reports

The W+M Magazine

Subscription and Mailing - Monthly Ticket - July 2025

Newsletters, pro email addresses, member emails and client engagement strategies – build communication that truly reflects your brand in 2025.

Featuring

  • Articles of the Month: Writing a Convincing Newsletter: Best Practices to Engage, Convert, and Retain + Our Emails Aren’t Getting Opened Anymore. What If We Turned the Trend Around?

  • Report: How to Create a Professional Email Address and a Signature That Builds Trust.

  • JM Musique Presents: A Signature Scene by W+M – The Heart Session.

  • 2025 Marketing Trends – What’s Working? (Q2 Review).

  • & More!

Popular articles and reports

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 Popular Articles and Reports

Mis en avant
Writing a Convincing Newsletter: Practical Guide for Creators and Small Businesses
Marketing Blog
Writing a Convincing Newsletter: Practical Guide for Creators and Small Businesses
Marketing Blog

Learn how to write an effective and engaging newsletter. Structure, tone, CTAs, common pitfalls, and Canadian anti-spam law (CASL)

Marketing Blog
How to Create a Professional Email Address and Signature
Marketing Blog
How to Create a Professional Email Address and Signature
Marketing Blog

Learn how to create a professional email address and a signature that builds trust and strengthens your brand's credibility.

Marketing Blog
2025 Marketing Trends – Q2 Mid-Year Review
Marketing Blog
2025 Marketing Trends – Q2 Mid-Year Review
Marketing Blog

Explore which digital marketing trends are thriving mid-year and which are fading. W+M's Q2 analysis highlights what to focus on for the rest of 2025.

Marketing Blog
Launching a Business – What I Learned From Prospecting
Marketing Blog
Launching a Business – What I Learned From Prospecting
Marketing Blog

Five lessons for self-taught entrepreneurs. A practical perspective on how to prospect with intention, even as a startup.

Marketing Blog
Prospecting Without a Budget: Reach Out With Clarity and Confidence
Marketing Blog
Prospecting Without a Budget: Reach Out With Clarity and Confidence
Marketing Blog

Learn how to prospect without a budget: simple methods, structure, and real human connection — no tools, no gimmicks, just impact.

Marketing Blog
How to Structure a Business Plan in 2025: A Guide for Digital Entrepreneurs
Marketing Blog
How to Structure a Business Plan in 2025: A Guide for Digital Entrepreneurs
Marketing Blog

Explore the 2025 guide to business plans: classic, lightweight, visual and digital formats, with real-world examples and practical tools for launching your project.

Marketing Blog
Hosting & Website Structure: Where to Begin When Building Online
Marketing Blog
Hosting & Website Structure: Where to Begin When Building Online
Marketing Blog

Learn how to choose the right hosting, migrate a domain, configure your CMS and begin structuring your website.

Marketing Blog
Understand what website programming requires and the budget to plan
Marketing Blog
Understand what website programming requires and the budget to plan
Marketing Blog

Before launching a website, know what to plan: hosting, programming, CMS, visual content, SEO, and long-term maintenance. Download Chapter 1 of the W+M white paper for free.

Marketing Blog